The phenomenological world is an ontological transformation that results from a certain act. This act is a shift in focus relative to the 'I' as point of view, from empirical 'I' to transcendental 'I', and even if the latter is regarded as merely virtual it holds its place in the ontological or epistemological centrality of self. This is not a frictionless gesture and hence is doomed to fade. What is needed is a different kind of 'shift', one which is frictionless, and hence of the true nature of experience, in its grain, and which therefore also does not pass through or even in the vicinity of the notional self. There is the description, now find it, or, which amounts to the same thing, prove it does not exist.